Adidas Puts Their Best Foot Forward and Designs Shoe Made From Ocean Waste
Adidas unveiled these gorgeous new trainers made from ocean waste and recycled rubbish mostly found in the ocean. Parlay for the Oceans have teamed up with Adidas to make this possible. Parlay for the Oceans said that ocean waste is the next big thing and the shoe has been designed with environmental issues in mind, with the objective to create more awareness around ocean conservation and recycling. The base of the shoe has been created using recycled fishing nets, illegal gill nets and other ocean waste. These items were recovered from the ocean during the 110 expedition to track poaching vessels along the West African Coast and was done by Sea Sheppard. All together 72 km of netting was recovered.
“The objective of the company is to contribute towards the conservation and preservation of the oceans around the world. The objective of Parlay for Oceans is to facilitate a collaboration amongst organizations that could contribute” Cyrill Gutsch – founder Parlay for Oceans
The shoe takes approximately 6 days to manufacture and will be sold in stores by the end of the year.
Ocean Pollution and conservation facts;
- Scientists predict by 2025 all coral reef ecosystems will be gone
- Majority of sea life could be extinct in 6 – 16 years
- House cats eats more fish than seals
- Marine plants provide 70% of the worlds oxygen and are in danger of disappearing
About The Author
brigitte
Yes I am THAT girl that hopped around on an island in Panama on the first season of survivor South Africa (my claim to fame). Thank goodness I had a modeling career to fall back on because I was left starving and I didn't win the million bucks! I am anything but ordinary and I have learned to be ok with it. What drives me is the stuff that I love doing, spending time with good friends, learning from extraordinary people, drinking wine, writing, (did I mention drinking delicious wine?) I love traveling, nature, animals, exercise helping others to achieve their goals gives me a kick, I thoroughly enjoy music that moves me and love looking at and taking pictures that speak to me. I stay slim by following a healthy diet of wine and carrying my massive baby around (not sure how he got that big but he is huge, and very cute) - He is my absolute pinnacle out of everything I have done right so far. (I actually have some real weight loss secrets on The Jog Blog) I also run with my two Jack Russell's Jesse and James, James is really, lets call it, "big boned", so I wouldn't say we run marathons but we at least enjoy it thoroughly. Like all South African's I also love the odd South African Braai and grew up barefoot playing on dirt roads. The biggest goal in my life is to enjoy and savor every moment, to be mindful of each and every person and situation in my life and to be the master of my own mind. What do I do for a living? I have a bit of digital savvy, write a lot, manage projects and initiatives that help promote brands digitally and love a challenge. I am an avid entrepreneur Sport and Sports-development is close to my heart. I also proudly endorse Futurelife, Garmin, Adidas Eyewear and Cipla Nutrition. I help where I can do the best with what I have and give it my 110% I am the Glass-Half-Full girl and thank you for supporting The Jog Blog. You can have a look at my charity projects www.glamouraid.co.za or follow me @brigittewillers @glamouraid and @thejogblog oh and don't forget instagram @brigittewillers (totally obsessed) *laughs*
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