Adidas South Africa launched their #meetyourmatch campaign today via adidasmeetyourmatch.co.za The campaign will assist women in finding the best suited bra for their sport or workout.
I think is an awesome initiative because lets face it, how many times do you go into a store and buy bra’s/sports bra’s that doesn’t actually fit the way it should! Just because we don’t know any better. A sports bra is really the most important part of our training gear and we obviously also need to take care of our “assets”. According to Casey Watermeyer, Women’s training specialist at adidas South Africa “The higher the intensity of the workout, the more support you will need, so finding the right sports bra for your body and sport is a must”.
adidas is encouraging all ladies to #dump their old sports bra, and in return receive 20% off their next performance bra purchase. They also stand a chance to win an adidas hamper worth R2 000.00 and personal training sessions at Virgin Active. This is the ultimate platform for women to learn their size, understand how a bra size and type translates into impact level, find their correct match and reap the rewards.
If ladies are unsure of what size bra to wear they can alternatively get measured by a professional. Visit adidasmeetyourmatch.co.za to view dates and participating Virgin Active Health Clubs.
For further information please go to adidas News Stream, adidas.co.za or @adidasZA on Twitter and @adidasZA on Instagram to get social, using #meetyourmatch. Unlock the adidas vault to find out more about the brand’s heritage.